New York Times Redesign
The New York Times has been redesigned in hopes that it will appeal to the younger generation, as the primary audience of newspaper today is fifty-years-old and above. The goal of this design is to incorporate a heavy use of angles and white space to draw the viewer in. In newspaper design today, the eye has become accustomed to viewing the classic grid system involving square images, consistent typography, and an overall predictable design. By beginning to challenge traditional design, declining newspaper sales will hopefully be a thing of the past.
The aesthetics of the overall design are based on classic typography mixed with a modern concept of angled images. By using serif typography while still implementing a variety of typefaces with curvatures and movement, the design stays classic while being given a modern update. The angled images, abundance of white space, and typography create the perfect family of elements for the final design. By including so much white space, the layout is allowed breathing room and the viewer can easily process the information. This is something that rarely plays a part in the design of newspapers today, and this concept will help change the platform of newspaper design.
Imagery used does not belong to Molly Peach and is credited within the design.